Marketing
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Marketing of Small Business in Indian Marble Industry
EXEUCTIVE SUMMARY The aim of this research was to examine the existing marketing practices and their effectiveness for small businesses in India. The research was conducted with reference to small business in Indian marble industry. ...
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ROLE OF PERFORMANCE APPRAISALS IN EMPLOYEE MOTIVATION- TATA CONSULTANCY SERVICES
Finance, Human Resource Management, Information Technology, International Human Resource Management, International/Global Marketing /International Business, Marketing, Operation Management, Organisational Behaviour / Culture, Strategic Management
This research aims to examine the role of performance appraisal in motivating employees in Tata Consultancy Services (TCS). The research is to achieve following objectives: to examine the motivation level and motivating factors of employees in TCS; to examine performance appraisal approach and effectiveness in TCS; to examine effectiveness of performance appraisal in motivating employees in TCS; and to make recommendations of effective performance appraisal system for TCS